Jólabókaflóð, or the Christmas Book Flood, is an annual cultural tradition in Iceland. In the months leading up to Christmas, publishers release a massive wave of new titles, making books the most popular gift given during the holiday season.
Jólabókaflóð, or the Christmas Book Flood, is an annual cultural tradition in Iceland. In the months leading up to Christmas, publishers release a massive wave of new titles, making books the most popular gift given during the holiday season.
Jólabókaflóð — Iceland’s Christmas Book Flood Tradition
Jólabókaflóð (pronounced roughly “yo-la-bole-a-flowth”) is Iceland’s annual “Christmas Book Flood,” a cultural phenomenon where the months before Christmas see a surge of new book releases, making books the most popular gift in the country. Co Pilot search
Ah... I forgot about this tradition until I read this blog post. By the way, thanks for the reminder.
Heidi💜

I love this tradition. I read every day and I am always putting books on my wishlist, so maybe I am Icelandic by inclination! It’s not something I can see catching on in the UK, but then part of what makes traditions so special is that they belong to a particular culture.
I agree, I’d love to have that tradition.
nice and I never knew about this tradition!
NEAT HUH?